ICA Coach Business Calculator
Calculate what your coaching business needs to earn — and discover how different coaching products can help you get there.
1. Your Financial Target
Start with the income you want your coaching business to provide. The calculator then works backwards to establish the revenue you need.
2. Your Annual Business Costs
Enter the costs required to operate your coaching business.
3. Your Working Capacity
Remember that your working week also needs to allow time for administration, marketing, professional development, travel, recovery, family and holidays.
4. Your Coaching Income Streams
Now estimate the income you could generate from different coaching products. You do not need to use every category.
Individual Coaching
Group Coaching
Programmes
For example, 6-week, 8-week or 12-week coaching programmes.
Camps & Clinics
Online Coaching / Video Analysis
Other Coaching Income
5. Calculate Your Coaching Business
The calculator will compare your required revenue with the income your proposed coaching model could generate.
Your Proposed Income Model
| Income Stream | Annual Revenue |
|---|---|
| Individual coaching | £0 |
| Group coaching | £0 |
| Programmes | £0 |
| Camps & clinics | £0 |
| Online coaching / video analysis | £0 |
| Other income | £0 |
| Total Proposed Revenue | £0 |
| Required Revenue | £0 |
| Revenue Surplus / Shortfall | £0 |
Your Coaching Product Prices
What Your Numbers Tell You
Want to Build the Business Behind Your Coaching?
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This calculator is a business-planning tool. It does not provide tax, accounting or financial advice. Coaches should consider their own tax, pension, VAT and other financial obligations when setting prices.